The growth of Influencer-led sport, particularly YouTube Boxing, has been undeniable within this generation. For example, seeing KSI’s return to the ring after 3-years accumulate into global streaming network, DAZN’s top 5 most watched boxing events in history. Seeing the meteoric rise of high-prize fighter, Jake Paul strongly establish himself […]
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How can athletes make the most of Twitter bios? – Sharing lessons sports professionals can learn through sports content
As Twitter has been a super-hot topic, most recently considering Elon Musk’s actions, I thought I’d focus the next Content Lessons edition around one of the platform’s core functions, their Twitter bios. Twitter bios are often the first thing consumers look at when browsing someone’s profile; it’s one of the […]
Content lessons with Ash- the influence of YouTube thumbnails – Sharing lessons sports professionals can learn through sports content
Pundits, presenters, and other media personalities, such as journalists, are taking their content game more seriously across the sports content landscape. Seeing how influential YouTube has become as a platform to optimise promotion for your brand is a no-brainer. There are many reasons behind this, including caption choices, production quality, […]
What can traditional athletes learn from YouTube Boxer’s? – Edition 2 – Sharing lessons sports professionals can learn through sports content
The growth of Influencer-led sport, particularly YouTube Boxing, has been undeniable within this generation. For example, seeing KSI’s return to the ring after 3-years accumulate into global streaming network, DAZN’s top 5 most watched boxing events in history. Seeing the meteoric rise of high-prize fighter, Jake Paul strongly establish himself […]
What makes Behind-the-Scenes content thrive across sports? – Sharing lessons sports professionals can learn through sports content
During this era of content creation, consumers want to feel as close as possible to their favourite athletes. Behind-the-scenes (BTS) content provides this exact purpose by giving an insight into the personalities of athletes’, the internal process of how moments are captured during events and fans having access to the […]
how can creating content through memes benefit my brand? – Sharing lessons sports professionals can learn through sports content
No matter what industry you’re paying attention to, whether that’s sport, entertainment, music etc. Memes are a piece of content which will spread across the perimeter of each one. Now, what exactly is a meme? Essentially, a meme is anything which can trigger a humorous emotion. This can be through […]
what methods can I adopt to improve my storytelling through my personal brand? – Sharing lessons sports professionals can learn through sports content
According to research from Oktopost, 92% of consumers want adverts to tell a story. The principle behind this statistic demonstrates that on a broad scale, audiences in this generation best engage in stories. It’s a reason we’re seeing more and more sports brands and rights holders invest in documentaries, long-form […]
What can traditional athletes learn from YouTube Boxer’s? – Edition 1 – Sharing lessons sports professionals can learn through sports content
The growth of Influencer-led sport, particularly YouTube Boxing, has been undeniable within this generation. For example, seeing KSI’s return to the ring after 3-years accumulate into global streaming network, DAZN’s top 5 most watched boxing events in history. Seeing the meteoric rise of high-prize fighter, Jake Paul strongly establish himself […]
Transferable content lessons that traditional athletes can learn from YouTube Boxer’s – Edition 4
The expansion of Influencer-led activity, specifically YouTube Boxing, has been plain inside this generation. For case in point, seeing KSI’s return to the ring immediately after 3-several years accumulate into global streaming community, DAZN’s prime 5 most watched boxing functions in heritage. Seeing the meteoric rise of large-prize fighter, Jake […]
Transferable content lessons that traditional athletes can learn from YouTube Boxer’s – Edition 5
The progress of Influencer-led sport, especially YouTube Boxing, has been simple within just this era. For example, seeing KSI’s return to the ring just after 3-several years accumulate into international streaming network, DAZN’s prime 5 most watched boxing situations in historical past. Viewing the meteoric increase of large-prize fighter, Jake […]